WHAT IS PRIVATE LABEL?

• A private label product is manufactured by a contract or third-party manufacturer and sold under a retailer’s brand name. As the retailer, you specify certain aspects about the product, what goes in it, how it’s packaged, what the label looks like and, pay to have it produced and delivered to your store or warehouse. In contrast to buying products from other companies with their brand names on them.

​WHO BENEFITS FROM PRIVATE LABELING?

• Espresso Bars, Coffee Shops or Coffee Houses, Baristas, Hotels, Restaurants, Cafés, Bed and Breakfasts, and anyone who offers or sells bulk roasted coffee within their business establishment. 

BENEFITS OF PRIVATE LABEL COFFEES

• ​Private Labeling allows the operators control over many factors such as sales, marketing and even pricing. Not only can they personalize the coffee by lending it some characteristics which are unique to their brand, they can do it in a lot less time than they would have had they developed the coffee from scratch.
• The private label works wonders when it comes to differentiating the company and its standards. This is because none of their competitors have the same label and no other brand is associated with the quality of their coffee.
• Going for a private label helps the manufacturing company to maximize its sales as the brand operator is sure to have a much wider coverage than the manufacturer. So, it saves costs associated with distribution and marketing.
• It is a well known fact that coffee customers develop their own store preference. Branding plays a huge role in ensuring the loyalty of customers.

HOW DOES PRIVATE LABEL WORK?

• O-Gah-Pah Coffee Private Label Program options:
  • Select one of our existing signature blends or single origin coffees
  • Develop your own private and unique coffee blend or single origin profile
    • This option will require:
    • Further Discussion with Head Roaster of the facility
    • Other fees may apply  

MINIMUM REQUIREMENTS ·     
The minimum order is 120 pounds per varietal.

• Examples
  • #960 – 2oz. bags
  • #160 – 12oz. bags
  • #120 – 16oz. bags
  • #60 – 2lbs. bags
  • #24 – 5lbs. bags

·      Request a Sample Pack.
o   The Sample Pack helps you determine which coffee(s) you're interested in, or identified an approximate coffee flavor profile.
§  Cost of Sample Pack will be deducted of your first Private Label order.
·      Fill out and submit O-Gah-Pah Coffee Private Label Inquiry Form.
Due to the high volume of inquiries on our O-Gah-Pah Coffee Private Label Program, after Sample Pack order has been placed and Private Label Inquiry Form submitted, please allow 2-3 business days for us to contact you back, thank you.